What is pslzme?
Well, pslzme (pronounced: Personalize Me) is a patent-pending development from our company that makes it possible for the first time to transfer user information to websites simply via a short link in an absolutely legally secure and data-saving manner. Nothing happens without the consent of the link recipient. The entire system can also be described as absolutely secure. All information is encrypted and managed according to the latest security standards. There is no tracking or profiling. Our system is designed to be so secure that neither our backend nor we ourselves know or can trace the decrypted link data. Only the recipient of the link is able to decrypt this data again and use the great functions thanks to security measures at various security levels.
What possibilities does pslzme offer?
Our framework makes it possible for the first time to use programmatic web applications for unregistered users. Our system can therefore be seen as a revolution in the modern Internet. For the first time it is possible to enter into a reliable dialog with website visitors who are not yet registered in the website operator's database (e.g. in the customer management of online stores, portals and CRM systems). This represents enormous added value for the website operator. This is because they can get to know their users before their first visit and then address them personally during their visit and provide them with individually tailored content. The user always has absolute data sovereignty and decides at any time what information they wish to disclose.
We have developed pslzme for three different target groups:
pslzme for website operators / entrepreneurs
For website operators and entrepreneurs who want to address their customers personally, we offer our pslzme framework as an add-in. This means that after implementing our add-in, the website operator receives an API code and access to our link generator and can then create and send specially personalized links to selected recipients. A QR code function is also available. We have also used this function to create your invitation link. In case you're wondering where we get your data from: Well, we only use data for link creation that you have published yourself and voluntarily on the Internet. Nevertheless, we naturally leave it up to you to control and decide whether we may use this data. The pslzme framework for website operators and entrepreneurs therefore also works without any user database. The entire power of our system lies in a simple short link.
pslzme for brands / retailers
We are currently building an affiliate network for brand owners and retailers based on our pslzme framework. This means that, based on our network, we will use our system to collect highly qualified consumer data for affiliated brand owners and retailers and forward it to them via a pslzme link. This means that they already know potential new customers on their first visit and can also deliver individual content and prices to unregistered customers via their store systems. As this qualified user data is worth hard cash, operators can also offer discounts to such pslzme users.
pslzme for consumers
Our solution for brand owners and retailers is of course based on a pslzme customer database. Now you might think that consumers are not prepared to voluntarily disclose information about themselves. But that is exactly the case. Recent studies show that consumers are very willing to disclose information about themselves if it is of benefit to them. And that is precisely the case with our system. The more users of the pslzme system reveal about themselves, their preferences, clothing sizes, favorite brands, interests, styles and much more, the higher their pslzme score rises in the various segments. And the higher the scoring, the higher the discounts our pslzme brands and retailers offer for qualified links. Consumers will very quickly realize that the more information they provide about themselves and their family, the higher their score and therefore their potential discounts.